Through its subsidiaries, the company is a leading worldwide direct marketer of pet-related and equine products. our company Direct and its affiliates sell pet supplies and products to livestockequipment individuals and small businesses through five catalogs, while State Line Tack is a worldwide catalog retailer specializing in discount brand name tack, riding apparel and equine supplies. The division''s e-commerce arms statelinetack.com and rcsteele.com, are profitable pieces of the business. Our e-commerce affiliate, our company.com, was incorporated on May 13, 1999 and was launched on June 29, 1999. our company, Inc. has an equity investment of approximately 48 percent in our company.com. Other partners include idealab! Capital Partners and Global Retail Partners. our company has the industry''s broadest line of products for every stage of a pet''s life. Our strength lies in creating innovative pet products, a capability that separates our company from any other retailer. In 1999, our corporate brand program generated many of these breakthroughs. our company Premier Oven-Baked® dog food is more nutritious and better tasting than other premium brands because it is baked rather than extruded and coated with fatty substances. Launched in January 2000, Premier livestockequipment is selling extremely well, even without wide-scale advertising.

Through grant assistance - Whether the need is for spay/neuter campaigns, aggressive adoption programs or behavior modification training, grants are available from our company Charities. our company Charities has proven to livestockequipment be invaluable as a foundation that can raise and distribute millions of dollars each year to well-deserving animal welfare groups. In 1999, our company Charities raised and donated $4 million, making it the nation''s leading supporter of such groups. The programs and services supported by our company Charities are varied and ever-changing. our company Charities hopes to make a significant impact in the number of animals saved, one by one. We encourage you to read on to learn more about our Luv-a-Pet Adoption centers, our grants and sponsorships, the organizations we support and special events. Please feel free to contact us at our companycharities@our company.com.

With the development of a species-specific series of Buying Guide tools, our company.com has found a way to help the customer make the best possible buying decisions for their pet. Customers can find a wide range of information, from how to choose the correct cat litter to how to size their dog''s collar correctly. our company.com is the most popular online pet site according to Media Metrix. our company.com livestockequipment offers broad product selection, excellent customer value, superior service, and compelling content. our company.com, Inc. was founded in May 1999, and is a privately held company based in Pasadena, CA. our company.com, Inc. has entered into a strategic alliance with our company, Inc. (Nasdaq: ), a leading livestockequipment retailer of pet food, supplies and services.